Do you want to measure the presence of your brand online? If so, you need to discover how to track tweets? Also, it can help you determine what other people might be saying about you.

So, whether you have a business or you are an ordinary user of Twitter, exerting an effort on how to track tweets is an advantage.

In the United States, almost 15% of online adults are using Twitter and 326 million total active users each moth. This makes the social media platform an ideal place to monitor what other users are saying about you and your brand or business.

How to Track Tweets

When tracking and monitoring tweets, you can use third-party services. But, you can also opt using the Twitter website to automate the process. In fact, you have a chance to configure your Twitter account to get some email alerts which will let you know someone is saying about you on Twitter instantly.

Tracking Tweet Behavior

If you want to track tweets using the Twitter website, you can start by logging in to Twitter and then, click the “Search” field which you can find at the top of the page. You need to type any word or phrase you desire to track on Twitter.

For example, you can type your product or services, your business name, or even your competitors. Next is to press “Enter” on your keyboard, and a list of tweets that contains the word or phrase you types will be displayed.

Nonetheless, you need to narrow down all your search results for the popular words using a hashtag, if needed. People usually use hashtags to help them find search results easier. Without the hashtag, people will fail to include your brand or business name in their tweets.

You can save the search result as your reference by clicking the “Gear” icon and then, select the “Save Search.” So, if you plant to search again, simply click the search box for you to get the list of the saved searches.

In fact, you can save up to twenty-five searches that can be automatically displayed once you clicked the search box.

However, if you want to delete old tweets or the saved search, you need to click the search field located at the top of the page. Then, select the search from your list. Lastly, click the “Gear” icon and select the “Remove Saved Search” from the drop-down menu.

How to Track Tweets Using Email Notifications

To receive email notifications which you can use to understand how track tweets.

1. Simply login to Twitter and
2. Then click the “Profile” icon located in the upper right corner of the page.
3. Next is to click “Settings” located in the drop-down menu and select “Notifications.”
4. Lastly, click the checkbox beside the notifications you desire to receive.

This way, you can implement how to track tweets by automatically receiving emails for each of the notifications options as well as you will be notified that you have received a direct message or your tweets are marked as favorite or retweeted by other Twitter users.

Alternatively, you may want a more advanced tool to track twitter search alerts. Twilert can take care of that for you. With professional tools that can track tweets, you will get automated monitoring that will always watch social media networks 24 hours a day, 7 days a week.

For many businesses, understanding sentiment of their brand, product, or consumer base is incredibly important to improve products and increase sales. Some use twitter for sales leads as well. So, understanding how to track tweets can generate direct revenue for any business.

If you want to easily know what others are actually saying about you, tracking the tweets is an effective way.